Founder Tools v1.0

Are you ready to build
something big?

Assess your founder readiness across 6 dimensions, then size your market using the TAM → SAM → SOM framework.

01
Problem & Vision
Clarity of the problem and your conviction
—/ 20
How well do you understand the pain you're solving?
Can you articulate your vision in one sentence that excites people?
02
Market & Competition
Understanding of the landscape
—/ 20
How well do you know the competitive landscape?
Do you have a clear unfair advantage (moat)?
03
Traction & Validation
Evidence the idea has legs
—/ 20
What's your current traction?
Have potential customers paid or pre-committed?
04
Team & Skills
Who's building this with you
—/ 20
How complete is your founding team?
Does your team have relevant domain or startup experience?
05
Resources & Commitment
Runway, time, and skin in the game
—/ 20
How committed are you to this full-time?
Do you have access to capital or a network to raise?
06
Resilience & Mindset
Your psychological readiness for the journey
—/ 20
How do you handle repeated rejection and failure?
Does your personal support system (family, partner) back this pursuit?
A
Total Addressable Market (TAM)
The entire universe of potential customers globally
All buyers who could theoretically need this solution
Annual contract value or annual spend
B
Serviceable Addressable Market (SAM)
The segment you can realistically reach with your model
e.g. UK-only = ~1%, Europe = ~15%, English-speaking = ~25%
Customers who match your ideal buyer profile
C
Serviceable Obtainable Market (SOM)
What you can realistically capture in 3–5 years
Seed-stage: 0.5–2%, Series A: 2–8%, Series B+: 5–20%
D
Unit Economics
Revenue and cost assumptions
SaaS typical: 70–85%, Marketplace: 15–30%
All-in cost to acquire one customer
OVERALL FOUNDER READINESS SCORE
—
Complete the scorecard to see your score
Complete the Readiness Scorecard and Market Sizing tabs to see your full summary.